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Circularity is a crucial sustainability strategy. It calls for a shift in how we consume and produce 'stuff.' It maximizes our finite resources by extending the utility of products and their component materials for as long as possible. It encourages well-known practices like recycling, upcycling, sharing, and repairing. It demands that products are designed to last.

This approach presents important challenges for our growth-motivated economies where consumers are offered a steady stream of new stuff, many with obsolescence intentionally designed into them to allow for a steady stream of consumption. This, unfortunately, is not sustainable and is contributing to waste, economic woes, and degradation of our environment.

One answer is to transition to a circular economy, one that maximizes resources. This is especially important for Hawaii since most of what we consume is imported and delivered through high-carbon transportation, and most of our waste ends up in landfills.

If you'd like to learn more, sign-up for this webinar. Speakers include Ikaika Hussey, Heidi Sanborn, and James Ehrlich. The event will be hosted by Think BIG board member and County Councilmember Heather Kimball.

The event is on April 27, 12-130 PM HST.

To register, go to bit.ly/circularhawaii